That is a perceptive intervention with which I wholeheartedly agree. I bear lawyers no ill will, but it is correct that all that will happen is that some of the smaller third-party companies that might be caught and faced with this hefty bill will simply move that element of their business to the likes of DLA Piper or MHP Communications, which I will come on to.
The Deputy Leader of the House asked a genuine question when he said that surely companies would still wish to register through the APPC register or elsewhere. The answer to that genuine question is this: why would they when they are not required to and there is no commercial benefit in doing so? Having met the APPC on a couple of occasions—I was briefly a member of its board—I know that its huge concern is that its members will say, “We’re paying money already for regulation and red tape, so why would we choose to take on this second voluntary code when the Government themselves don’t think it’s necessary?”