My Lords, I congratulate the noble Baroness, Lady Boycott, on a smashing maiden speech. The Duchess of Windsor famously observed, “You can never be too rich or too thin” and I have often reflected on both parts of that proposition. If we accept the Dalai Lama’s analysis that the purpose of life is to be happy, the jury is definitely out on wealth—I have met a number of billionaires who are utterly miserable. On weight, though, I have no doubt whatever there is a definite correlation between increased girth and reduced enjoyment of life. As evidence of this, I cannot think of ever having met anyone who actually wanted to be obese.
Other vices, from smoking to drug-taking and sex addiction, have their enthusiastic defenders and of course there are many who shamelessly revel in the
delights of eating and drinking. But who will speak positively of the consequences? Who lauds the up side of obesity? I know of no one. Most severely overweight people want and try to lose weight, so what is the issue? The NHS website, in a perhaps slightly oversimplified way, captures succinctly what we all know:
“Obesity is generally caused by eating too much and moving too little”.
If that is truly the case, surely the answer—we have heard it from lots of people today—is simply: eat less and move more. Obesity is clearly preventable and reversible.
I will concentrate on the “eating less” element—that is, eating less and eating better—and on how the Government can help. The importance, or otherwise, of exercise for health and well-being has been well covered by other noble Lords. Thankfully, the Government are on the case and have made an excellent start with their strategy and aim to halve childhood obesity by 2030, but plans and targets are not enough—not in a life-or-death situation, and not if the doctor is reluctant to treat you or the airline to fly you and people snigger when you give it your best shot at running for the bus.
Implementation of an effective plan is key, but the use of words such as “debate”, “consult”, “encourage” and “voluntary” are not very encouraging. They will take us nowhere and certainly do not reflect the urgency of the need to act right now to contain, curb and reverse this frightening, pernicious epidemic, which I believe is threatening our society. I prefer words such as “regulation”, “mandate”, “legislate” and “controls”. In that way we might just stop our food manufacturers and supermarkets selling food full of bad fats, sugar and salt, which are slowly killing us. This is a serious situation by any measure and it requires strong, determined and unambiguous action, not words. As the noble Lord, Lord Addington, said, this is a topic that we have talked to death in this Chamber.
We have already enjoyed past successes in changing anti-social and personally destructive habits. These include smoking and driving without a seatbelt or with a hand-held mobile phone. I believe that we just need to take more of the same action because it is proven. However, I suggest, without any wish to be humorous, that tackling obesity is the biggest challenge of them all, so let us institute, without undue delay, a powerful, emotive, heavy-weight, long-term and high-profile advertising and marketing campaign, certainly online and on TV. It would be self-funding, with the aim of educating, influencing, encouraging and supporting, and it would help to counter the prolific advertising of junk food, which it is to be hoped the Government will tightly regulate soon. Such a campaign should of course be judiciously combined with an essential strong and clear regulatory framework, sanctions and fiscal measures designed to encourage or discourage as appropriate.
By succeeding in reducing obesity, the savings to the NHS alone, as has been mentioned many times, would be mega, but the real benefits, which are hard to overstate, would be accrued through fitter and healthier members of our society enjoying a more fulfilled, productive and happy life. Therefore, let us make this debating Chamber an action Chamber.
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