Once a child sees something, they cannot unsee it. This is not just about parental controls; we hope that the requirement on the companies to do the risk assessments and on Ofcom to look at those will mean that those issues are stopped before they even get to the point of requiring parental controls. I hope that such an approach will make this safer by design when it begins to operate, rather than relying on having an
active parent who is not working three jobs and therefore has time to moderate what their children are doing online.