I entirely support the move, if people are going to eat meat, towards locally-sourced, sustainable, grass-fed cattle. That is far more environmentally friendly, in view of issues such as food miles; and, in the case of organic meat, issues of pesticides and fertilisers are also addressed. I support that. It is not the ideal solution, but it is a lot better.
I had a piece published on the topic in the New Statesman last week; 97% of the world’s soya crop goes to farmed animals. As to the question of how to feed the world without a partly meat-based diet, it is estimated that we could eliminate most of the worst of world hunger with about 40 million tonnes of food, but at the moment nearly 20 times that—760 million tonnes—is fed to animals each year. My article was to an extent a criticism of the Enough Food IF campaign, which is about feeding the world and lobbying the G8 to address global hunger. The campaign criticises the fact that 100 million tonnes of crops go towards biofuels, and says that biofuels are a bad thing; but, as I have said, 760 million tonnes go towards feeding animals and it seems completely silent on that point. That needs to be addressed when we consider the devastation of the rain forest and its environmental impact.